A personal assistant you can trust to represent you and your business

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Hello & Welcome

Hello, my name is Irene Avogadri, owner of DAY2DAY PA. It is a pleasure meeting you! We are a boutique virtual assistant company for entrepreneurs, small businesses and other professionals.

Our goal is to take care of your day to day business and/ or lifestyle needs, so that you can focus on what matters the most.

I started my career more than twenty years ago as a PA to the board of a multinational in The Netherlands. Planning, organizing and relieving others with their tasks was totally my cup of tea. After a few years I felt it was time for a next move and started working as a job intermediary in one of the toughest areas in Amsterdam. I loved it! Coaching people, motivating them to give it their best at any time was such a rewarding job.

With a unique, global network that I had built over the years combined with my passion to serve clients on the highest level, I started The Class Company in 2007. A lifestyle management company, specialized in luxury events and destination management. With a small team we serve brands, companies, families and some of the top entertainers and -athletes in the world.

In 2020 when the pandemic hit our world it was inescapable to find other ways to serve our clients. We didn’t have to think long to convert our strength and experience into an online concept that relieves our customers’ workload and still with our personal touch.

All of our virtual assistants have passed a strict pre-selection and have all been personally trained by me. Our team of PA’s are based in The Netherlands and available worldwide.

Welcome, we’re your DAY2DAY PA and ready to assist you!

“Your strength is your sincerity, organization skills, boundless commitment and your peace and trust when working together.”

Anouk Smulders
Model, TV host, founder Grace & Us
“Very involved and nothing less than perfect is good enough. This combined with passion and heart in the right place type of people makes it great to work with you.”
Patrick Mijnals
Co-owner HAYP Productions
“Irene and her team work hard and always with a smile. They have non-stop attention to detail. Irene is a role model as a successful businesswoman and mother.”
Myrthe Oostenbach
Co-owner Follow Your Sun

Hiring a virtual assistant will save you time, money and hassle

“Not only do you pay the finest attention to detail, but you go beyond what anyone could even expect from you. Your creativity to provide a unique and unforgettable experience is bar none. You truly care!”
Vanessa Legacy
Singer, songwriter
“Attention for details. Refinement. Classy, high service that goes beyond the customer's expectation.”
Manon de Boer
Fashion & Beauty Consultant
“Your network is absolutely a huge advantage in this business and the involvement of the entire office in projects is amazing. With you each project is ‘our' project.”
Jorgen Raymann
Actor and TV host